Netflix has revealed that Squid Game has become their most popular series of all time, with 111 million viewers since its September 17 premiere.
Netflix surpassed the record on Tuesday (12 October) night, announcing that 111 million individuals watched the dystopian thriller, surpassing the 82 million accounts that watched Bridgerton in its first 28 days.
They tweeted, “Squid Game has officially reached 111 million fans – making it our biggest series launch ever”.
According to CNN, the South Korean show is currently the top show on Netflix’s Top 10 lists in 94 countries around the world, making it the first South Korean show to do so in the United States.
The 111 million viewers account for more than half of Netflix’s global subscription base of 209 million, which is even more amazing given the show’s lack of significant celebrities.
Netflix’s vice president of content for Korea, Southeast Asia, Australia, and New Zealand, Minyoung Kim, said the show’s success “has exceeded our wildest aspirations.”
‘We knew we wanted to develop world-class tales for the core K-content fans across Asia and the world when we first started investing in Korean series and films in 2015,’ Kim added.
‘Squid Game’ increased [Netflix’s] confidence that our worldwide approach is on the correct track,’ Kim added.